Spanning the generation gap

By Robert J. Tamasy Download print copy here In recent years it has been my privilege to write several books telling the histories and legacies of multi-generational, family-owned companies. Two of these trace their beginnings to the early 1930s, and today they are...

Who are you trying to please

By Rick Foster Download print copy here Many products are designed to imitate the real thing. There is plastic decking that looks like real wood, and vinyl flooring that appears to be ceramic tile. We can purchase fake fur or jewellery, phony noses, hairpieces, and...

Advertising: pleasing aroma or bad odour

By Rick Boxx Download print copy here It seems the typical consumer holds a high level of scepticism toward advertising. According to the results of a study published on a marketing website, more than three in every four consumers – over 75 percent – believe most of...

Actions speak louder than words

By Robert J. Tamasy Download print copy here We live in a world in which prominent leaders in every field of endeavour make loud and brash promises. They tell us what we want to hear and presume that will earn our trust. Unfortunately, too often words are not backed...